What “Focus on the customer” means at MUJI & why it matters
Focus on the Customer
At MUJI, we are passionate about our products and the philosophy of helping to realise a “Simple, pleasant Life & Society” by making sure that in everything we do, we focus on the customer.
While the strong ethos of MUJI is at the core, we also ensure that we recognise local customer needs and preferences.
The insights and feedback from our stores help us improve, through our community markets we are able to expand our product range, and by playing an active role in the communities where we operate, we build a lasting benefit.
When all our actions are aimed at providing great value for our customers, we can generate profitable growth for the business which allows us to invest in becoming a true ESG business, something we’re all responsible for.
When we focus on the customer and hold ourselves to the highest standards, we create a better business.
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